Photo of a fruit pie

Eight ideas to better manage your workload as a nonprofit communicator

By a show of hands, who’s scrambling to add more to your to do list? Exactly. It doesn’t matter what we do or where we work, most of us are overwhelmed by our workloads. Part of the challenge is that it’s all important work. More often than not, we’ve already put in the effort to Read more about Eight ideas to better manage your workload as a nonprofit communicator[…]

InPost

Yup & Nope: Delivering customer needs and lonely conversations

Yup & Nope: A one-minute look at brands in real life. Who’s doing it right and who’s doing it all wrong. InPost The excitement of getting a package in the mail never fades! The only thing that dulls the excitement is when you miss the delivery and have to wait until the next day, or Read more about Yup & Nope: Delivering customer needs and lonely conversations[…]

Newspaper boy selling

Nope: Selling a good brand story

Yup & Nope: A one-minute look at brands in real life. Who’s doing it right and who’s doing it all wrong. Postmedia On January 19, Postmedia announced it was laying off 90 staff members and consolidating some newsrooms. It seems the newspapers will keep their unique visual identities and brand stories (e.g. “Passionate-observer, business-minded and Read more about Nope: Selling a good brand story[…]

Red Sand Project

Yup & Nope: Standing out with red sand and a campaign slipping through the cracks

Yup & Nope: A one-minute look at brands in real life. Who’s doing it right and who’s doing it all wrong. Boost Child and Youth Advocacy Centre I was reading the paper and came across a photo of a person putting red sand in the cracks of a sidewalk. That caught my attention. ‘Now, why Read more about Yup & Nope: Standing out with red sand and a campaign slipping through the cracks[…]